Custom Keyword Research Service

DragonLord Computer Services provides a professional keyword research service in order to supply the information you need to decide how profitable your niche market can be.  Why waste your valuable time doing research when you can utilize our custom keyword research service and leave this boring task to us?  We will find the keywords that are relevant to your business and earn your site positive search engine attention. 

Keyword research is the critical first step for your entire search engine marketing endeavors.  DLCS offers custom keyword research service that will identify definitive keywords and keyword phrases that are the most applicable for your website.

Keywords are basically search terms, words or phrases internet users enter at the search engines when looking for particular information, products or services.  The goal of our custom keyword research service is to identify what search terms have the potential to drive the most qualified targeted customers to your website.

Some keywords may have a high search frequency rate, but if it is a very common word in your industry and there are lots of websites from your industry competing for that term, that keyword may not be a good keyword for your company website to target.  Likewise, if a keyword has a very strong relevancy to your offerings, but a very low search frequency rating, it won’t be able to drive much traffic to your website.

With our custom keyword research service you will receive keywords for your niche market which will enable you to make a well-informed decision on what keywords to target.  You receive the following data for each keyword in Excel format based on results from Overture, Google, Yahoo and Ask;

	Keyword
	Results
	Searches
	Results/Searches Ratio (R/S Ratio)
	Keyword Effectiveness Index (KEI)
	Google Adwords Cost Per Click (CPC)
	Adwords Position
	Adwords Clicks
	Google Campaigns
	Miva Campaigns
	Miva Top Bid
	Enhance Campaigns
	Enhance Top Bid

Contact us to discuss how we can help you with your internet research needs here

Relevant Articles:

Keyword Research – The Foundation for a Profitable Website
by Kenneth Sower

Keyword research is the process of determining which keyword phrases will describe your website's products and/or services and are actually used in web searches. It is insight into the needs of your customers or clients. Bottom line it is finding out what Internet surfers are actually searching for.

Choosing keywords or keyword phrases can be very confusing for new site owners. If you don't have keyword or keyword phrases optimized on your web site, you will not get the traffic you want and individuals will not stay on your site, read your information or buy you service or product.

Keyword research can be broken down into a three step process. The first step is the discovery phase. In this step you want to focus on identifying as many keywords or phrases as possible.

Initially you need to sit down and brainstorm a list of keyword/keyword phrases that address the topic of your web site. Have a dictionary and thesaurus handy. At this point include every word or phrase that you can think of.

There are several keyword tools that are available to help you generate a keyword list. Some of these tools are free (www.goodkeywords.com and Google Adwords Tool) while others (www.wordtracker.com) are fee based. With these tools you will be able to generate hundreds of keyword phrases.

The second step in the analyzing phase. This step involves analyzing the popularity and competition for the keyword phrases. The quickest way to perform the analysis is to use one of the fee based keyword tools like Wordtracker.

Wordtracker is able to quickly take your list of keyword phases and give you the number of searches in the past 30 days and the number of competitive web sites for each phrase. Wordtracker also supplies a numerical value called a Keyword Effectiveness Index(KEI) that helps determine the competitiveness of a keyword phrase. A keyword phrase with a high KEI means it is less competitive.

From Wordtracker you are able to export your keyword list along with the KEI, search and competitive site data. This information can then be entered into Excel spreadsheets. This will allow you to make comparisons between various keyword phrases and do away with any unrelated or undesireable keyword phrases.

The third step is the selection of keyword phrases. From your analysis phase, you should be able to identify a number of high quality keyword phases that can accurately describe the qualities of your website.

In your final selection of keyword phases you need to look for phrases that have a high level of search activity, while the level of competitiveness is relatively low. For making your final selection of 15-20 keyword phrases you will want to do a Google search on the keyword phrases and view the top web sites listed for each phrase.

When starting a new web site it's highly recommended to target only one unique keyword phrase per page. With your newly researched keyword list you can write your content with a balanced use of unique phrases that will help generate traffic to your web pages.

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